{"id":428602,"date":"2021-02-08T20:25:31","date_gmt":"2021-02-08T19:25:31","guid":{"rendered":"https:\/\/hashtag.al\/?p=428602"},"modified":"2021-02-08T20:36:54","modified_gmt":"2021-02-08T19:36:54","slug":"zefina-hasani-une-vet-jam-beqare-por-arrij-ta-kuptoj-ku-gabon-nje-burre-si-lulzim-basha","status":"publish","type":"post","link":"https:\/\/www.hashtag.al\/index.php\/2021\/02\/08\/zefina-hasani-une-vet-jam-beqare-por-arrij-ta-kuptoj-ku-gabon-nje-burre-si-lulzim-basha\/","title":{"rendered":"Zefina Hasani: Un\u00eb vet jam beqare, por arrij ta kuptoj ku gabon nj\u00eb burr\u00eb si Lulzim Basha","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-428603\" src=\"https:\/\/hashtag.al\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-02-08-at-20.20.10.jpeg\" alt=\"\" width=\"1024\" height=\"509\" srcset=\"https:\/\/www.hashtag.al\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-02-08-at-20.20.10.jpeg 1024w, https:\/\/www.hashtag.al\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-02-08-at-20.20.10-300x149.jpeg 300w, https:\/\/www.hashtag.al\/wp-content\/uploads\/2021\/02\/WhatsApp-Image-2021-02-08-at-20.20.10-768x382.jpeg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>Zefina Hasani ish-gazetare e cila vet \u00ebsht\u00eb beqare, shprehet e bindur se videoja e gatimit t\u00eb Lulzim Bash\u00ebs \u00ebsht\u00eb e stisur dhe e sforcuar.<\/p>\n<p>Ajo shkruan se Basha nuk \u00ebsht\u00eb tip q\u00eb b\u00ebn gj\u00ebra t\u00eb tilla dhe se kjo lloj situate \u00ebsht\u00eb strategji e Marr\u00ebdh\u00ebnieve Publike (PR n\u00eb anglisht), q\u00eb ta nxjerr\u00eb kryedemokratin n\u00eb disa dimensione.<\/p>\n<p>M\u00eb tej ajo vijon se vet\u00eb bashk\u00ebshortja e kandidatit p\u00ebr kryeminist\u00ebr \u00ebsht\u00eb investuar koh\u00ebt e fundit p\u00ebr t\u00eb zbutur figur\u00ebn e Bash\u00ebs ku ka nxjerr\u00eb foto dhe video nga e kaluara.<\/p>\n<p>Hasani vijon n\u00eb \u201czb\u00ebrthimin e strategjis\u00eb\u201d s\u00eb Bash\u00ebs duke shtuar se skenari i zgjedhur nga kryedemokrati ka cedim.<\/p>\n<p>Zonja Zefina Hasani aktualisht punon p\u00ebr Le Spot Group, nj\u00eb kompani marketingu n\u00eb pron\u00ebsi t\u00eb Theodhori Camit, q\u00eb nd\u00ebr t\u00eb tjera b\u00ebn dhe PR e Vodafone dhe disa institucioneve shtet\u00ebrore.<\/p>\n<p>Biznesmeni Theodhori Cami synoi s\u00eb fundmi t\u00eb privatizonte sh\u00ebrbimin e kolaudimit por pa sukses, ai ka investuar n\u00eb televizionin Euronews dhe njihet p\u00ebr marr\u00ebdh\u00ebnie tep\u00ebr t\u00eb ngushta pune me Erion Veliajn.<\/p>\n<p><strong>Shkrimi i plot\u00eb i Zafina Hasanit:<\/strong><\/p>\n<p>Vet\u00ebm spontane nuk \u00ebsht\u00eb videoja se e para jemi n\u00eb koh\u00eb fushate dhe politikan\u00eb t\u00eb tjer\u00eb i kemi par\u00eb, por Basha nuk \u00ebsht\u00eb personazhi prototip q\u00eb b\u00ebn k\u00ebto lloj gj\u00ebrash, ka dal\u00eb n\u00eb k\u00ebt\u00eb trendin e lifestyle-it jasht\u00eb kollares e kostumit. T\u00eb shoh\u00ebsh Bash\u00ebn n\u00eb k\u00ebt\u00eb lloj situate \u00ebsht\u00eb padiskutim e induktuar si strategji PR-i p\u00ebr ta nxjerr\u00eb kryetarin e Opozit\u00ebs edhe n\u00eb disa dimensione q\u00eb njer\u00ebzit ta shohin.<\/p>\n<p>Aurela ka b\u00ebr\u00eb p\u00ebrpjekje koh\u00ebt e fundit p\u00ebr ta zbutur figur\u00ebn e Bash\u00ebs, duke nxjerr\u00eb foto t\u00eb tyre, kur ishin t\u00eb rinj, kur ishin n\u00eb Holand\u00eb. Dhe s\u00eb fundmi me k\u00ebt\u00eb video q\u00eb hapi shum\u00eb diskutime dhe un\u00eb mendoj q\u00eb t\u00eb gjitha k\u00ebto erdh\u00ebn se nuk ishin t\u00eb menduara mir\u00eb. Ka shum\u00eb politikan\u00eb q\u00eb e kan\u00eb organike, t\u00eb natyrshme n\u00eb procesin e tyre t\u00eb p\u00ebrditsh\u00ebm.<\/p>\n<p>Ka nj\u00eb koncept t\u00eb nd\u00ebrtuar p\u00ebr k\u00ebt\u00eb video, Basha e di po aq sa un\u00eb e tjetri dhe ata q\u00eb e njohin profilin e tyre se deri ku shkon. Nuk \u00ebsht\u00eb Basha figura e k\u00ebtij burri q\u00eb e ka kaq t\u00eb natyrshme kuzhin\u00ebn, mund t\u00eb ket\u00eb komunikimin me vajz\u00ebn, leximin, por jo librin q\u00eb kishte zgjedhur. Ka nj\u00eb cedim kur nd\u00ebrtojn\u00eb skenarin. Njer\u00ebzit kan\u00eb nevoj\u00eb q\u00eb t\u00eb shohin edhe pjes\u00ebn tjet\u00ebr t\u00eb \u00e7do politikani. Pjesa e raportit me t\u00eb bij\u00ebn \u00ebsht\u00eb m\u00eb e besueshme, por jo zgjedhja e atij libri. Mosha e vajz\u00ebs s\u00eb saj nuk mund t\u00eb p\u00ebrkas\u00eb me k\u00ebt\u00eb lloj libri.<\/p>\n<p>Ka problem q\u00eb videoja t\u00eb mund t\u00eb mos jet\u00eb spontane por e p\u00ebrgatitur?<\/p>\n<p>K\u00ebto ide si p\u00ebrpjekje jan\u00eb shum\u00eb t\u00eb mira n\u00eb sensin e PR, problemi \u00ebsht\u00eb se ka nj\u00eb logjik\u00eb n\u00eb strategji. Duhet t\u00eb gjendet nj\u00eb lloj linje q\u00eb t\u2019i shkoj\u00eb p\u00ebr shtat personazhit, nuk mund t\u00eb nd\u00ebrtosh t\u00eb tilla kontente q\u00eb shkojn\u00eb n\u00eb linj\u00eb t\u00eb kund\u00ebrt me personazhin. Duket nga vet\u00eb m\u00ebnyra si \u00ebsht\u00eb veshur, si e hedh at\u00eb piperin. \u00c7\u00ebshtjen e piperit shum\u00eb apo pak nuk e kapa se nuk gatuaj, por pjesa e k\u00ebpuc\u00ebve ishte impakti i par\u00eb sa pash\u00eb videon. T\u00eb pakt\u00ebn t\u00eb ishte veshur m\u00eb sport, me nj\u00eb t-shirt?<\/p>\n<p>&nbsp;<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"excerpt":{"rendered":"<p>Zefina Hasani ish-gazetare e cila vet \u00ebsht\u00eb beqare, shprehet e bindur se videoja e gatimit t\u00eb Lulzim Bash\u00ebs \u00ebsht\u00eb e stisur dhe e sforcuar. Ajo shkruan se Basha nuk \u00ebsht\u00eb tip q\u00eb b\u00ebn gj\u00ebra t\u00eb tilla dhe se kjo lloj situate \u00ebsht\u00eb strategji e Marr\u00ebdh\u00ebnieve Publike (PR n\u00eb anglisht), q\u00eb ta nxjerr\u00eb kryedemokratin n\u00eb disa [&hellip;]<\/p>\n","protected":false,"gt_translate_keys":[{"key":"rendered","format":"html"}]},"author":32,"featured_media":428603,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[65,13],"tags":[],"class_list":["post-428602","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lajme","category-te-fundit"],"gt_translate_keys":[{"key":"link","format":"url"}],"_links":{"self":[{"href":"https:\/\/www.hashtag.al\/index.php\/wp-json\/wp\/v2\/posts\/428602","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hashtag.al\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hashtag.al\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hashtag.al\/index.php\/wp-json\/wp\/v2\/users\/32"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hashtag.al\/index.php\/wp-json\/wp\/v2\/comments?post=428602"}],"version-history":[{"count":0,"href":"https:\/\/www.hashtag.al\/index.php\/wp-json\/wp\/v2\/posts\/428602\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hashtag.al\/index.php\/wp-json\/wp\/v2\/media\/428603"}],"wp:attachment":[{"href":"https:\/\/www.hashtag.al\/index.php\/wp-json\/wp\/v2\/media?parent=428602"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hashtag.al\/index.php\/wp-json\/wp\/v2\/categories?post=428602"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hashtag.al\/index.php\/wp-json\/wp\/v2\/tags?post=428602"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}